Our values

Five basics

Usability

Usability

CONCORD products are practical and functional. They are optimally designed to meet children’s needs and help parents manage their everyday lives.

Simplicity

Simplicity

CONCORD products are easy to understand. They focus on the essential tasks that they have been designed for and are easy and intuitive to operate.

Personality

Personality

CONCORD products are designed in a logical way and appeal because of their high design quality. Their clear, independent design language is powerful and striking without being flashy.

Quality

Quality

CONCORD uses high-quality and child-safe materials which perform their functions in an optimal way. Our construction and manufacturing processes result in solid, reliable, long-lasting and robust products.

Service

Service

CONCORD places great value on a high level of customer satisfaction. We look after the needs of our customers, answer their queries and offer them a comprehensive and professional service